The Tipping Point

Buy this Book Now
Number of Pages
Publication year
Book Rating
3.95/5 (587951 ratings)


In this book, Malcolm Gladwell talks about inexplicable changes that mark everyday life. The tipping point is the moment when an idea or trend spreads like a forest fire. He introduces the propagators of social trends and analyzes several trends of recent times. He then examines successful companies and shows how to begin and sustain social trends.

Brief about Author