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Understand the need to innovate and create something new altogether with this book on startups and the necessity of their invention. The success of startups is dependent on bringing something unique and innovative to the market. If brands and industries wish to thrive for a longer period, they must learn to adapt and innovate at a faster rate than before.
What makes this book stand out?
Speaking out the inevitable and necessary in today’s rapidly changing market.
Read it for
Innovation and adaptation in the respective markets
Don't read it for
This is a book on being smart and adaptable. It isn’t for a budding entrepreneur who seeks inspiration from business legends who created empires.