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This book is written by the founder of Nike who started the gigantic athlete brand it is today from his parent’s garage in the 1970s. The book tells us the journey of the founder from the initial days of the formation of the Brand into the Sportswear Megastar it is today. This is a definite read for the year 2016.
Read it for
Learning how Nike became how it is today from the eyes of the chief investor and believer of the company.
Don't read it for
Seeking anything more than the story of the founder and his vision for his brainchild.